Customer perception



A Study of Customer Perception towards Service Quality of Life Insurance Companies in Delhi NCR Region ( Dr. Shamsher Singh, Dr. Naveen J Sirohi & Ms. Kumkum Chaudhary) 

The study has focused on finding customer perception towards service quality as provided by the Life Insurance companies. The primary data has been collected from 139 respondents from Delhi NCR Region. The factor analysis and correlation has been used to find the perception of the customers. The study has found that there are four major factors which influence customer perception of service quality, namely responsiveness and assurance, convenience, tangible and empathy. Only age of the respondents have been found to be significantly related with the customer perception and other demographic factors have no significant impact. 

see the above full articleA Study of Customer Perception towards Service Quality of Life Insurance Companies in Delhi NCR Region (globaljournals.org)

Customer Perception Towards Online Banking (Sakshi Vig Arpita Gupta Jugal Kishore Goyal )Date Written: January 4, 2022, In this article, they investigate the acceptance of the customers towards online banking by examining the services which are mostly preferred by the customers in the outbreak of coronavirus and also suggesting that banks enhance the user-friendly interface in online banking.  The study reveals that customers mostly prefer online banking services over branch banking due to cost-saving, reliability, convenience, user and environment-friendly system. The consciousness caused due to the lack of knowledge and the cybercrime issue has created a barrier in the path of online banking.

see the above full article - Customer Perception Towards Online Banking by Sakshi Vig, Arpita Gupta, Jugal Kishore Goyal :: SSRN

A STUDY ON CUSTOMER PERCEPTION (THIRUVENKATRAJ T R, VETRIVEL S) The customer perception is one of the basic opportunities this help to improve customer relationship and understand what customer like about your company and also what they need for your company. So, organization will be understanding customer overall experience and take suitable decision making.

see the above full article: IJRTI1705020.pdf

Nasr Azad; maryam safaei (2012) states that there are many evidences to believe that customers select their products based on brand name. In this paper, researchers have present an empirical study to determine important factors influencing customers’ purchasing intend for cellular phones in capital city of Iran, Tehran. The result of the study show that there are some positive relationships between exclusive name and quality perception, between exclusive name and word of mouth, advertisement, between quality perception and fidelity, between word of mouth advertisement and brand name and between brand name image and brand name.

Wafa N.Muhanna; Awatif M.Abu-Al-sha r (2009) aims at investigating Jordanian university undergraduate and graduate students attitudes towards the learning environment where cell phones are used as learning tools in classroom. The study comprised two independent variable, level and learning tools in classroom. The study comprised that undergraduates are more favorable to cell phone environment. On then graduate

A STUDY ON CUSTOMER PERCEPTION AND SATISFACTION OF SERVICE QUALITY ON AIRTEL SERVICE PROVIDER IN COIMBATORE CITY  (Janani, Mr M.R.Chandra Sekar)

objective of the study was to know how the customers of AIRTEL Broadband perceive its Services in coimbatore are satisfied with the services provided by AIRTEL and also to identify the factors affecting the preferences of the customers Results reveal that the dimensions which influence the satisfaction level of customers. Proper identification of the Customer preferences will facilitate the favourableness towards the various mobile service providers. Continuous research on consumers will enhance customer satisfaction. e. The results revealed that Airtel, jio bsnl and vodafone are the most preferred mobile network service providers. Service quality, Value added services and customer care service are the most influencing factors in the selection of a particular mobile network service provider.

see the full article : IJCRT2105394.pdf

Review on Customer Perception Towards Online Food Delivery Services (Dsouza Prima Frederick, Ganesh Bhat) The main object of the study is to review the customer perception towards online food delivery services. The paper explores different dimensions involved in consumer perception towards online food delivery services which is an emerging industry. With the rise in internet usage and change in lifestyle of people, online ordering of food delivery systems has become an emerging sector. Consumers are driven to buy online not only because of the convenience but also because of the wide range of options such as greater access to precise information, and lower costs. This study is noteworthy since it provides a comprehensive assessment of the literature on consumer perception towards online food delivery services.

see the full article : IJRTI (ssrn.com)

Yeo, et al. (2017) There is a structural relationship between convenience motivation, post-usage usefulness, hedonic motivation, price and time savings, prior online purchase experience, consumer attitude, and behavioural intention towards online food delivery services. 

Kedah, et al. (2015) There is a substantial positive link between website quality and website trust, and also between service quality and customer satisfaction. Loyalty is also important for a company's success, which leads to significant earnings and long-term growth.



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